Services
Sales & Marketing
From brand positioning to targeted growth campaigns, Equus Growth Healthcare Advisory helps healthcare organizations increase visibility, attract more patients, and build lasting market presence. Our experienced advisors refine your messaging, optimize your marketing strategies, and empower your sales teams with the tools, training, and data they need to perform at their best.
The Equus Difference

Market Expertise for Measurable Growth

Experience to Guide You

At Equus Growth Healthcare Advisory, we combine decades of healthcare industry insight with proven marketing and sales strategies. Our team has launched successful patient acquisition campaigns, built high-performing sales teams, and developed data-driven marketing programs that deliver measurable results. We pair strategic vision with hands-on execution - so you’re not just getting ideas, you’re getting outcomes.

Advise, guide, and execute - together.

Brand Refinement & Messaging
We define and communicate your unique value in the marketplace, creating a brand presence that resonates with patients and referral partners alike.
Patient Acquisition Strategies
We design and implement marketing programs that increase visibility, attract qualified patients, and strengthen referral relationships.
Sales Enablement & Team Training
We equip your sales teams with proven tools, training, and processes to improve performance and close more opportunities.
Data-Driven Marketing & Performance Tracking
We leverage analytics and performance metrics to refine campaigns, maximize ROI, and ensure your marketing spend drives meaningful results.
Advisory
Talent Acquisition
Marketing & IT
Revenue Cycle Management
Operations & Strategy
Finance & Accounting
Sales
Advisory
Talent Acquisition
Marketing & IT
Revenue Cycle Management
Operations & Strategy
Finance & Accounting
Sales
Rob Kirkpatrick
rob@sidecargroup.net
Advisory
Talent Acquisition
Marketing & IT
Revenue Cycle Management
Operations & Strategy
Finance & Accounting
Sales
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Why Equus

“We founded Equus to bring a deeper level of partnership to healthcare businesses. Together, we’re committed to delivering the kind of expert-led, high-touch support we wish we had when we were in your shoes.”

Jeremy VanDevender and Scott McKee
Equus Owners & Founders
Contact

Interested in Working with the Equus Team?

Our team is thankful to help incredible healthcare businesses achieve more than they think is possible every day. We will be accepting new clients soon. Ready to get started? Contact us now to learn more.